//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Diversification"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
The Role of Relational Embedde...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Diversification
Marketing
5
Marketing management
5
Marketingmanagement
5
Consumer behaviour
4
Konsumentenverhalten
4
Beziehungsmarketing
3
Brand management
3
Corporate Social Responsibility
3
Corporate social responsibility
3
Firm performance
3
Innovation management
3
Innovationsmanagement
3
Markenführung
3
Performance measurement
3
Performance-Messung
3
Relationship marketing
3
Strategic management
3
Strategisches Management
3
USA
3
United States
3
Unternehmenserfolg
3
Aktienmarkt
2
Automotive industry
2
Brand
2
Börsenkurs
2
Competition
2
Credit card
2
Customer retention
2
Diversifikation
2
Einzelhandel
2
Experiment
2
Immaterialgüterrechte
2
Innovation
2
Intellectual property rights
2
International marketing
2
Internationales Marketing
2
Kfz-Industrie
2
Kreditkarte
2
Kundenbindung
2
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz im Buch
1
Aufsatz in Zeitschrift
1
Book section
1
Language
All
English
2
Author
All
Jayachandran, Satish
2
Eilert, Meike
1
Kalaignanam, Kartik
1
Swartz, Tracey A.
1
Varadarajan, Rajan
1
White, J. Chris
1
Published in...
All
Future-focused strategic marketing
1
Journal of marketing
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Does it pay to recall your product early? : an empirical investigation in the automobile industry
Eilert, Meike
;
Jayachandran, Satish
;
Kalaignanam, Kartik
; …
- In:
Journal of marketing
81
(
2017
)
3
,
pp. 111-129
Persistent link: https://www.econbiz.de/10011697852
Saved in:
2
Growing by divesting : a multi-theory perspective on the divestiture behaviors of conglomerate diversified firms
Varadarajan, Rajan
;
White, J. Chris
;
Jayachandran, Satish
- In:
Future-focused strategic marketing
,
(pp. 159-195)
.
2019
Persistent link: https://www.econbiz.de/10012165345
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->