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Digital sales channels and the relationship between product and international diversification : evidence from going digital retail MNEs
Batsakis, Georgios; Konara, Palitha; Theoharakis, Vasilis - In: Global strategy journal 13 (2023) 4, pp. 830-856
Persistent link: https://www.econbiz.de/10014439438
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The contingent effect of product relatedness on B2B firms pricing strategy : evidence from India
Batsakis, Georgios; Theoharakis, Vasilis; Azar, Goudarz; … - In: Industrial marketing management : the international … 83 (2019), pp. 266-274
Persistent link: https://www.econbiz.de/10012146629
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International diversification and firm performance in the post-acquisition period : a resource dependence perspective
Batsakis, Georgios; Wood, Geoffrey; Azar, Goudarz; … - In: Journal of business research : JBR 93 (2018), pp. 151-159
Persistent link: https://www.econbiz.de/10011929088
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Revisiting the relationship between product diversification and internationalization process in the context of emerging market MNEs
Batsakis, Georgios; Mohr, Alexander T. - In: Journal of world business : JWB 52 (2017) 4, pp. 564-577
Persistent link: https://www.econbiz.de/10011734037