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~subject:"EU-Staaten"
~subject:"Film industry"
~subject:"Werbung"
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EU-Staaten
Film industry
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Vogel, Harold L.
12
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4
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4
Kind, Hans Jarle
4
Kruse, Jörn
4
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4
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4
Song, Jihong
4
Waldfogel, Joel
4
Acheson, A. L. Keith
3
Maule, Christopher J.
3
Sørgard, Lars
3
Wilbur, Kenneth C.
3
Bellman, Steven
2
Cawson, Alan
2
Christopherson, Susan
2
Elbing, Sabine
2
Frank, Björn
2
Gambaro, Marco
2
Guitart, Ivan A.
2
Hart, Jeffrey A.
2
Hervet, Guillaume
2
Holmes, Peter
2
Hoskins, Colin
2
Mitchell, Alex
2
Pauwels, Caroline
2
Randle, Keith
2
Shapiro, Bradley
2
Shapiro, Bradley T.
2
Varan, Duane
2
Walravens, Nils
2
Agnew, Clark M.
1
Agterberg, Bas
1
Alberstat, Philip
1
Algan, Ece
1
Andersen, Per
1
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1
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1
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1
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12
IP Deutschland GmbH <Köln>
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1
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1
Bayerische Landeszentrale für Neue Medien
1
Bundesverband Deutscher Zeitungsverleger
1
CESifo GmbH <München>
1
Centre National de la Cinématographie
1
Ekonomiska Forskningsinstitutet
1
Europarat / Audiovisuelle Informationsstelle
1
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1
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Handelshögskolan i Stockholm / Fonden för Handels- och Distributionsforskning
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1
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Medien-Rechtliches Symposium <1985, Hamburg>
1
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Robert Schuman Centre for Advanced Studies
1
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Kom / Kommission der Europäischen Gemeinschaften
8
Esomar congress
5
ATV series of technical research studies
4
Journal of marketing communications
3
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
3
NBER Working Paper
3
NBER working paper series
3
Research in advertising. (5. Annual Conference of the Market Research Society, held in March 1962.)
3
The Columbia journal of world business : publ. quarterly by the Columbia University Graduate School of Business
3
The journal of media economics
3
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3
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3
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Die Anzeige : d. Fachzeitschr. für Werbung
2
Europäische Hochschulschriften / 40
2
Houghton Mifflin Adviser in Marketing
2
Information economics and policy : IEP
2
Intereconomics : review of European economic policy
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of cultural economics
2
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
2
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2
Reports and papers on mass communication
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Schriftenreihe der Landesmedienanstalten
2
Stellungnahmen und Berichte WSA / Wirtschafts- und Sozialausschuß der Europäischen Gemeinschaften
2
Telematics and informatics : an interdisciplinary journal on the social impacts of new technologies
2
The American economic review
2
The journal of business : B
2
Work, employment & society : a journal of the British Sociological Association
2
Working paper series
2
A blueprint book
1
Ab 1988: Pubblicazioni SIAE
1
Ab 2002: International key facts
1
Acta oeconomica Pragensia : vědecký časopis Vysoke Školy Ekonomické v Praze
1
Advances in media, entertainment, and the arts (AMEA) book series
1
Advertising in a multimedia age
1
Arbeitspapier / Institut für Marketing, Universität Mannheim
1
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ECONIS (ZBW)
284
USB Cologne (EcoSocSci)
7
USB Cologne (business full texts)
1
RePEc
1
Other ZBW resources
1
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1
Towards a Bourdieusian analysis of the social composition of the UK film and
television
workforce
Randle, Keith
;
Forson, Cynthia
;
Calveley, Moira
- In:
Work, employment & society : a journal of the British …
29
(
2015
)
4
,
pp. 590-606
Persistent link: https://www.econbiz.de/10011325771
Saved in:
2
Correcting audience externalities in
television
advertising
Wilbur, Kenneth C.
;
Xu, Linli
;
Kempe, David
- In:
Marketing science : the marketing journal of the …
32
(
2013
)
6
,
pp. 892-912
Persistent link: https://www.econbiz.de/10010231828
Saved in:
3
Advertisers and American broadcasting : from institutional sponsorship to the creative revolution
Meyers, Cynthia B.
- In:
Business history review
95
(
2021
)
3
,
pp. 447-481
Persistent link: https://www.econbiz.de/10012705106
Saved in:
4
And now a word from our sponsor : do consumers perceive advertising on traditional
television
and online streaming video differently?
Logan, Kelty
- In:
Journal of marketing communications
19
(
2013
)
4
,
pp. 258-276
Persistent link: https://www.econbiz.de/10010187603
Saved in:
5
Mass media communication & companies' market position : the case of Czech mortgage market
Gunina, Daria
;
Novák, Michal
;
Kincl, Tomáš
; …
- In:
Acta oeconomica Pragensia : vědecký časopis Vysoke …
26
(
2018
)
2
,
pp. 41-55
Persistent link: https://www.econbiz.de/10011918625
Saved in:
6
Was
television
responsible for a new generation of smokers?
Thomas, Michael
- In:
Journal of consumer research : JCR ; an …
46
(
2019
)
4
,
pp. 689-707
Persistent link: https://www.econbiz.de/10012120933
Saved in:
7
Macho, mobile and resilient? : how workers with impairments are doubly disabled in project-based film and
television
work
Randle, Keith
;
Hardy, Kate
- In:
Work, employment & society : a journal of the British …
31
(
2017
)
3
,
pp. 447-464
Persistent link: https://www.econbiz.de/10011704974
Saved in:
8
Super Bowl ads
Hartmann, Wesley R.
;
Klapper, Daniel
- In:
Marketing science : the marketing journal of the …
37
(
2018
)
1
,
pp. 78-96
Persistent link: https://www.econbiz.de/10011818457
Saved in:
9
Strategische Optionen für die Stärkung der Programmindustrie im Rahmen der audiovisuellen Politik der Europäischen Union : Grünbuch ; von der Kommission vorgelegt
1994
Persistent link: https://www.econbiz.de/10000886385
Saved in:
10
Reaktionen auf den Konsultationsprozess zum Grünbuch "Pluralismus und Medienkonzentration im Binnenmarkt - Bewertung der Notwendigkeit einer Gemeinschaftsaktion" : Mitteilung der K...
1994
Persistent link: https://www.econbiz.de/10000896666
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