Recent research on the dynamics of moral behavior has documented two contrasting phenomena - moral consistency and moral balancing. Moral balancing refers to the phenomenon whereby behaving (un)ethically decreases the likelihood of doing so again at a later time. Moral consistency describes the...

Decision Analysis can not be done without some reflection on the normative grounds of the analysis. The aim of decision analysis is to recommend an action. This recommendation constitutes a normative act. There are mainly two economic decision analyses: Cost-benefit analysis and...