Purpose – This case study aims to examine the role of demand management in balancing distribution efficiency and responsiveness to customer needs in the downstream of a retail supply chain. Design/methodology/approach – A major machine part supplier in Australia is used as a case study to...

This paper investigates the feasibility of using data envelopment analysis (DEA) to measure efficiency and rationalise a distribution network as an alternative approach to the conventional method of optimising delivery routes and schedules through linear programming, which can be complex and...