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This paper aims to explore the current aspects related to Electronic Marketing (E-Marketing) adoption and implementation in developing countries through examining and investigating the case Egyptian small business enterprises. The paper methodically reviews E-Marketing adoption and...
Persistent link: https://www.econbiz.de/10012043754
Purpose – Undoubtedly, saving the environment and avoiding environmental damage is one of the major challenges facing any government. The purpose of this paper is to add to the accumulative knowledge in the field through investigating the different factors affecting the adoption of newly...
Persistent link: https://www.econbiz.de/10014857560
Purpose – The purposes of this paper are to illustrate how the world class manufacturing (WCM) techniques which could be described as outperforming the industry's global best practices have been implemented in the Egyptian manufacturing firms, to identify the critical driving and resisting...
Persistent link: https://www.econbiz.de/10014824030