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Subscription offers in business-to-business markets : conceptualization, taxonomy, and framework for growth
Kowalkowski, Christian; Ulaga, Wolfgang - In: Industrial marketing management : the international … 117 (2024), pp. 440-456
Persistent link: https://www.econbiz.de/10014531643
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Driving or driven by others? : a dynamic perspective on how data-driven start-ups strategize across different network roles in digitalized business networks
Mosch, Philipp; Winkler, Corinna; Eggert, Curd-Georg; … - In: Industrial marketing management : the international … 102 (2022), pp. 381-402
Persistent link: https://www.econbiz.de/10013259108
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eCRM - Electronic-Customer-Relationship-Management : Management der Kundenbeziehungen im Internet-Zeitalter
Eggert, Andreas (contributor); Fassott, Georg (contributor) - 2001
Persistent link: https://www.econbiz.de/10004707979
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Preispolitik mit Electronic Commerce
Bliemel, Friedhelm; Eggert, Andreas; Adolphs, Kai - In: Electronic commerce : Herausforderungen, Anwendungen, …, (pp. 205-217). 2000
Persistent link: https://www.econbiz.de/10001528579
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eCRM - Electronic Customer Relationship Management : Management der Kundenbeziehungen im Internet-Zeitalter
Eggert, Andreas (contributor); Fassott, Georg (contributor) - 2001
Persistent link: https://www.econbiz.de/10001555268
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Kundenbeziehungsmanagement für elektronische Dienstleistungen
Fassott, Georg; Eggert, Andreas - In: Electronic Services, (pp. 491-512). 2002
Persistent link: https://www.econbiz.de/10001652835
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Kundenbindung mit Electronic Commerce
Bliemel, Friedhelm; Eggert, Andreas - In: Roadmap to E-Business : wie Unternehmen das Internet …, (pp. 620-633). 2002
Persistent link: https://www.econbiz.de/10001682837