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Understanding customers' stickiness of live streaming commerce platforms : an empirical study based on modified e-commerce system success model
Bao, Zheshi
;
Zhu, Yan
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
3
,
pp. 775-793
Persistent link: https://www.econbiz.de/10014285889
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Development of e-commerce and reconstruction of regional value chain
Tian, Jiaqi
;
Zhu, Yan
;
Zhou, Xianhe
- In:
Finance research letters
68
(
2024
),
pp. 1-7
Persistent link: https://www.econbiz.de/10015063216
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