Despite the increasing significance of mobile-commerce (m-commerce) channels, relatively little empirical research has been conducted to examine what factors drive e-market users' mobile channel adoption and how e-market users' purchase behaviors and expenditure change after the adoption. Using...

Recent research suggests that the sales rate of a product would increase immediately after a seller posts a "scarcity message" to alert potential consumers that there are only a few units left in inventory. Knowing this effect, should an online seller post scarcity messages? In this technical...