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Problem definition: Supply chain complexity from multiple sources inhibits the accuracy of inventory recording that is critical for maintaining and improving operational efficiency. Using a proprietary panel data set comprising inventory, sales, and product attribute information, we explore how...
Persistent link: https://www.econbiz.de/10014241173
Problem definition: As the ecosystem of e-commerce marketplaces becomes more competitive, retailers on the marketplaces are increasingly relying on cross-channel marketing to access potential customers. Despite the growing popularity and widely expected benefits of cross-channel marketing,...
Persistent link: https://www.econbiz.de/10014262926
While revenue and demand management has been an active area of research for many years, relatively little work has empirically examined the revenue management tools used by small service providers. Unlike large sophisticated firms, small service providers have limited means for coordinating...
Persistent link: https://www.econbiz.de/10014088695
Given the rapid increase of web-based sales despite the collapse of many dot-com firms, e-services (both online-only & hybrid "clicks & mortar" firms) are faced with a difficult challenge: what value-added features should they offer to effectively gain market share & profits while realistically...
Persistent link: https://www.econbiz.de/10014084945
Persistent link: https://www.econbiz.de/10003719369