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~subject:"Electronic Commerce"
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Electronic Commerce
Consumer behaviour
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Consumer/Household Economics
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Food Consumption/Nutrition/Food Safety
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USA
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United States
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Product Placement
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Online-Handel
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Relationship marketing
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Emotion
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Willingness to pay
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genetically modified food
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Balasubramanian, Siva Kumar
3
Jiang, Pingjun
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Hsu, Sonya H. Y.
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Kulviwat, Songpol
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Lambert, Zarrel V.
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Thakur, Ramendra
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Electronic commerce research and applications
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Journal of electronic commerce research : JECR
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The journal of consumer marketing
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ECONIS (ZBW)
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Knowledge-base and online self-service
Hsu, Sonya H. Y.
;
Balasubramanian, Siva Kumar
;
Thakur, …
- In:
Journal of electronic commerce research : JECR
12
(
2011
)
2
,
pp. 133-151
Persistent link: https://www.econbiz.de/10009299530
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2
Consumers' value perceptions of e-customization : a model incorporating information framing and product type
Jiang, Pingjun
;
Balasubramanian, Siva Kumar
;
Lambert, …
- In:
The journal of consumer marketing
31
(
2014
)
1
,
pp. 54-67
Persistent link: https://www.econbiz.de/10010253990
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3
An empirical comparison of market efficiency : electronic marketplaces vs. traditional retail formats
Jiang, Pingjun
;
Balasubramanian, Siva Kumar
- In:
Electronic commerce research and applications
13
(
2014
)
2
,
pp. 98-109
Persistent link: https://www.econbiz.de/10011348330
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