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Emerging economies
Russia
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brand equity
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human capital
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innovation
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supply chain management
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Beschaffung
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Rebiazina, Vera A.
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Smirnova, Maria
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Rozhkov, Alexander G.
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Emerging markets and the future of the BRIC nations
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Journal of business research : JBR
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Customer orientation in emerging markets : concepts and empirical tests
Rozhkov, Alexander G.
;
Smirnova, Maria
;
Rebiazina, Vera A.
- In:
Emerging markets and the future of the BRIC nations
,
(pp. 170-189)
.
2015
Persistent link: https://www.econbiz.de/10011391641
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2
Customer orientation as a multidimensional construct : evidence from the Russian markets
Smirnova, Maria
;
Rebiazina, Vera A.
;
Frösén, Johanna
- In:
Journal of business research : JBR
86
(
2018
),
pp. 457-467
Persistent link: https://www.econbiz.de/10011855374
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