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~subject:"Emotion"
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Emotion
China
29
Consumer behaviour
17
Konsumentenverhalten
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Lieferantenmanagement
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Social network
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Soziales Netzwerk
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Supplier relationship management
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Business network
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Relationship marketing
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Schwellenländer
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B-to-B-Marketing
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Beziehungsmarketing
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Brand management
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Business-to-business marketing
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Guanxi
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Markenführung
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Cultural identity
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Kulturelle Identität
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Taiwan
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Confidence
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Marketing
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Marketing management
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Social web
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Vertrauen
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Brand image
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Business start-up
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Customer satisfaction
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International marketing
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KMU
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Markenimage
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SME
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Unternehmensgründung
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Barnes, Bradley R.
2
Yen, Dorothy A.
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Abosag, Ibrahim
1
Bang, Nguyen
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Filieri, Raffaele
1
Huang, Yu-An
1
Jiang, Ying
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Li, Dongjin
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Wang, Cheng Lu
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Yen, Dorothy
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Yu, Qionglei
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Zhang, Hao
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Industrial marketing management : the international journal for industrial and high-tech firms
2
European journal of marketing : EJM
1
Tourism management : research, policies, practice
1
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ECONIS (ZBW)
4
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Guanxi GRX (ganqing, renqing, xinren) and conflict management in Sino-US business relationships
Yen, Dorothy A.
;
Abosag, Ibrahim
;
Huang, Yu-An
;
Bang, Nguyen
- In:
Industrial marketing management : the international …
66
(
2017
),
pp. 103-114
Persistent link: https://www.econbiz.de/10011775991
Saved in:
2
#ILoveLondon : an exploration of the declaration of love towards a destination on Instagram
Filieri, Raffaele
;
Yen, Dorothy A.
;
Yu, Qionglei
- In:
Tourism management : research, policies, practice
85
(
2021
),
pp. 1-21
Persistent link: https://www.econbiz.de/10012514391
Saved in:
3
Investigating guanxi dimensions and relationship outcomes : insights from Sino-Anglo business relationships
Barnes, Bradley R.
;
Yen, Dorothy
;
Zhou, Lianxi
- In:
Industrial marketing management : the international …
40
(
2011
)
4
,
pp. 510-521
Persistent link: https://www.econbiz.de/10009159492
Saved in:
4
The asymmetric influence of cognitive and affective country image on rational and experiential purchases
Li, Dongjin
;
Wang, Cheng Lu
;
Jiang, Ying
;
Barnes, Bradley R.
- In:
European journal of marketing : EJM
48
(
2014
)
11/12
,
pp. 2153-2175
Persistent link: https://www.econbiz.de/10010461794
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