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Grappi, Silvia; Romani, Simona; Bagozzi, Richard P. - In: Journal of business research : JBR 66 (2013) 10, pp. 1814-1821

Persistent link: https://www.econbiz.de/10009772365

Romani, Simona; Grappi, Silvia; Zarantonello, Lia; … - In: The journal of brand management : an international journal 22 (2015) 8, pp. 658-672

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Romani, Simona; Grappi, Silvia; Bagozzi, Richard P. - In: European journal of marketing : EJM 50 (2016) 7/8, pp. 1239-1262

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Bagozzi, Richard P. - In: Journal of global marketing 37 (2024) 4, pp. 237-263

Persistent link: https://www.econbiz.de/10015192616

Bagozzi, Richard P. - In: Positive organizational scholarship : foundations of a …, (pp. 176-193). 2003

Persistent link: https://www.econbiz.de/10009508462

Bagozzi, Richard P. - In: AMS review : official publication of the Academy of … 8 (2018) 1/2, pp. 23-29

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Verbeke, Willem J. M. I. (contributor); … - 2004 - [Elektronische Ressource]

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Bagozzi, Richard P.; Baumgartner, Hans; Pieters, Rik; … - In: The why of consumption : contemporary perspectives on …, (pp. 36-58). 2005

Persistent link: https://www.econbiz.de/10003932973

Tsai, Hsien-tung; Bagozzi, Richard P. - In: Management information systems : mis quarterly 38 (2014) 1, pp. 143-163

Persistent link: https://www.econbiz.de/10010258261

Bagozzi, Richard P.; Verbeke, Willem J. M. I. - In: The Oxford handbook of positive organizational scholarship, (pp. 138-151). 2012

Persistent link: https://www.econbiz.de/10010193538