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~subject:"Emotion"
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Emotion
Consumer behaviour
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131
Brand management
55
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Phau, Ian
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Lwin, Michael
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Marchegiani, Christopher
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Shimul, Anwar Sadat
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Sood, Abhinav
3
Quintal, Vanessa
2
Acuti, Diletta
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Aiello, Gaetano
1
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1
Cao, Joanne T.
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Dasmi, Costanza
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The journal of brand management : an international journal
3
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
International journal of hospitality management
1
International journal of pharmaceutical and healthcare marketing
1
Journal of business research : JBR
1
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Journal of vacation marketing : an international journal
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ECONIS (ZBW)
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1
How does the use of shockvertising trigger moral emotions? : a focus on the plastic issue
Dasmi, Costanza
;
Acuti, Diletta
;
Grazzini, Laura
; …
- In:
Managing Sustainability : Perspectives From Retailing …
,
(pp. 169-184)
.
2022
Persistent link: https://www.econbiz.de/10013417648
Saved in:
2
Consumers' dark personality traits drive gluckschmerz : the interplay of competitiveness and brand love
Shimul, Anwar Sadat
;
Cheah, Isaac
;
Rahman, Mahabubur
- In:
The journal of brand management : an international journal
32
(
2025
)
2
,
pp. 112-130
Persistent link: https://www.econbiz.de/10015330583
Saved in:
3
Brand love : corroborating evidence across four continents
Sajtos, Laszlo
;
Cao, Joanne T.
;
Espinosa, Jennifer A.
; …
- In:
Journal of business research : JBR
126
(
2021
),
pp. 591-604
Persistent link: https://www.econbiz.de/10012494322
Saved in:
4
Exploring the emotions and decision-making of consumers for elective healthcare and hedonic adaptation
Quintal, Vanessa
;
Sood, Abhinav
;
Phau, Ian
- In:
International journal of pharmaceutical and healthcare …
18
(
2024
)
3
,
pp. 398-414
Persistent link: https://www.econbiz.de/10015419325
Saved in:
5
Examining the moderating role of rational-versus emotional-fucsed websites : the case of boutique hotels
Lwin, Michael
;
Phau, Ian
;
Huang, Yu-an
;
Lim, Aaron
- In:
Journal of vacation marketing : an international journal
20
(
2014
)
2
,
pp. 95-109
Persistent link: https://www.econbiz.de/10010359553
Saved in:
6
Personal and historical nostalgia : a comparison of common emotions
Marchegiani, Christopher
;
Phau, Ian
- In:
Journal of global marketing
26
(
2013
)
3
,
pp. 137-146
Persistent link: https://www.econbiz.de/10010189505
Saved in:
7
The effect of music on consumers' nostalgic responses towards advertisements under personal, historical and non-nostalgic conditions
Marchegiani, Christopher
;
Phau, Ian
- In:
The international review of retail, distribution and …
22
(
2012
)
1
,
pp. 27-53
Persistent link: https://www.econbiz.de/10009509889
Saved in:
8
Effects of personal nostalgic response intensity on cognitions, attitudes, and intentions
Marchegiani, Christopher
;
Phau, Ian
- In:
Journal of research in interactive marketing : …
4
(
2010
)
3
,
pp. 241-256
Persistent link: https://www.econbiz.de/10008656152
Saved in:
9
An exploratory study of existential guilt appeals in charitable advertisements
Lwin, Michael
;
Phau, Ian
- In:
Journal of marketing management : MM
30
(
2014
)
13/14
,
pp. 1467-1485
Persistent link: https://www.econbiz.de/10010433910
Saved in:
10
Brand prominence in luxury consumption : will emotional value adjudicate our longing for status?
Butcher, Luke
;
Phau, Ian
;
Teah, Min
- In:
The journal of brand management : an international journal
23
(
2016
)
6
,
pp. 701-715
Persistent link: https://www.econbiz.de/10011625286
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