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Sentiment classification of consumer-generated online reviews using topic modeling

Calheiros, Ana Catarina; Moro, Sérgio; Rita, Paulo - In: Journal of hospitality marketing & management 26 (2017) 7, pp. 675-693

Persistent link: https://www.econbiz.de/10011783996

Customer experience through online reviews from TripAdvisor : the case of Orlando theme parks

Costa, Sara Morgado da; Moro, Sérgio; Rita, Paulo; … - In: International journal of technology marketing : IJTMkt 17 (2023) 1, pp. 48-77

Persistent link: https://www.econbiz.de/10013503841

Unfolding the characteristics of incentivized online reviews

Costa, Ana; Guerreiro, João; Moro, Sérgio; Henriques, … - In: Journal of retailing and consumer services 47 (2019), pp. 272-281

Persistent link: https://www.econbiz.de/10011995624

The power of facial expressions in branding : can emojis versus human faces shape emotional contagion and brand fun?

Almeida, Pedro; Rita, Paulo; Pinto, Diego Costa; … - In: The journal of brand management : an international journal 31 (2024) 5, pp. 543-556

Persistent link: https://www.econbiz.de/10015192457

Attention, emotions and cause-related marketing effectiveness

Guerreiro, João; Rita, Paulo; Trigueiros, Duarte - In: European journal of marketing : EJM 49 (2015) 11/12, pp. 1728-1750

Persistent link: https://www.econbiz.de/10011449307

A decision support system framework to track consumer sentiments in social media

Nave, Marta; Rita, Paulo; Guerreiro, João - In: Journal of hospitality marketing & management 27 (2018) 6, pp. 693-710

Persistent link: https://www.econbiz.de/10011919958

Rethinking emotions and destination experience : an extended model of goal-directed behavior

Huseynov, Kamran; Pinto, Diego Costa; Herter, Márcia Maurer - In: Journal of hospitality & tourism research : JHTR ; the … 44 (2020) 7, pp. 1153-1177

Persistent link: https://www.econbiz.de/10012259630

A sentiment analysis of Michelin-starred restaurants

Rita, Paulo; Vong, Celeste; Pinheiro, Flávio L.; … - In: European journal of management and business economics : … 32 (2023) 3, pp. 276-295

Purpose With the growing popularity of social media, it has become common practice for consumers to write online reviews to share their opinion and experience as well as consider others' reviews to inform purchase decision-making. This study investigated how online review sentiments towards four...

Persistent link: https://www.econbiz.de/10014318824

Impact of the rating system on sentiment and tone of voice : a Booking.com and TripAdvisor comparison study

Rita, Paulo; Ramos, Ricardo F.; Tiago, Maria Teresa Borges - In: International journal of hospitality management 104 (2022), pp. 1-12

Persistent link: https://www.econbiz.de/10013255965