Benzing, Cynthia; Chu, Hung M. - In: Journal of Small Business and Enterprise Development 16 (2009) 1, pp. 60-77
Purpose – This paper sets out to examine the reasons why 599 entrepreneurs in Kenya, Ghana and Nigeria started their small businesses. It aims to compares ten motivations across three countries and by gender. Design/methodology/approach – Ten Likert‐style questions were used to determine...
