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In essence, entrepreneurship is an experience consisting of large numbers of key events such as a first sale, hiring a first employee, losing a big account – events that are processed and made sense of by the entrepreneur. They produce cognitive, emotional and physiological responses, which...
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Contents: Preface -- 1. The entrepreneurial journey: intention versus emergence -- 2. Venture types: what entrepreneurs actually create -- 3. Survival ventures: just getting by -- 4. Lifestyle ventures: seeking stability -- 5. Managed growth ventures: learning to fly -- 6. Aggressive growth...
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