" It is increasingly apparent that most firms succeed because they are willing to break the rules and act entrepreneurially. The purpose of this text is to examine how this simple trading principle can be applied by any individual in any private or public sector organisation by focusing on the...

This comprehensive book responds to the growing demand to study entrepreneurship as a key driver of innovation and competitive advantage. Challenging the existing idea that technological entrepreneurship exists predominantly in SMEs and as a result of market demands, the author argues that a...

Poor marketing is widely accepted as one of the key reasons to explain success and failure of small firms. There is less agreement, however, about whether these types of business should adopt a classic strategic management approach to marketing. Some writers are now proposing that an...

Purpose – The purpose of the paper is to examine the performance of firms in Peru in relation to entrepreneurial orientation and involvement in open innovation. Design/methodology/approach – Data were acquired through a survey of middle and senior managers employed in Peruvian companies....

The recognition by Western nation governments of the increasingly important role of small and medium-sized enterprises (SMEs) in job creation in post-Fordist economies has led to an expansion of public sector funding for training programs for owners or managers. Research into the cognitive style...