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Der vorliegende Beitrag untersucht die Konstrukte Einstellung und Vertrauen im Kontext eines Lebensmittelzwischenfalls (Dioxin), um diejenigen Einstellungs- und Vertrauenskomponenten zu identifizieren, die die Kaufentscheidung signifikant beeinflussen. Eine erweiterte Version des Modells von...
Persistent link: https://www.econbiz.de/10002389649
Overconfidence is a well-established bias in which someone's subjective confidence in their own judgments is systematically greater than their objective accuracy. There is abundant anecdotal evidence that overconfident people increase their exposure to risk. In this paper, we test whether...
Persistent link: https://www.econbiz.de/10010513329
In this paper, attitude and trust are studied in the context of a food scare (dioxin) with the aim of identifying the components of attitude and trust that significantly affect how purchases are determined. A revised version of the model by MAYER et al. (1995) was tested for two types of food:...
Persistent link: https://www.econbiz.de/10015079338