Narrow search
Showing 1 - 6 of 6
Cover Image
Market segmentation for green electricity marketing results of a choice-based conjoint analysis with German electricity consumers
Hille, Stefanie Lena; Tabi, Andrea; Wüstenhaben, Rolf - In: Marketing renewable energy : concepts, business models …, (pp. 91-108). 2017
Persistent link: https://www.econbiz.de/10011699037
Cover Image
How do business models impact financial performance of renewable energy firms?
Loock, Moritz - In: Handbook of research on energy entrepreneurship, (pp. 229-246). 2011
Persistent link: https://www.econbiz.de/10008990503
Cover Image
What makes people seal the green power deal? : customer segmentation based on choice experiment in Germany
Tabi, Andrea; Hille, Stefanie Lena; Wüstenhagen, Rolf - In: Ecological economics : the transdisciplinary journal of … 107 (2014), pp. 206-215
Persistent link: https://www.econbiz.de/10011280264
Cover Image
Zielgruppensegmentierung im Ökostrom-Marketing : Ergebnisse einer Conjoint-Analyse deutscher Stromkunden
Tabi, Andrea; Hille, Stefanie Lena; Wüstenhagen, Rolf - In: Marketing Erneuerbarer Energien : Grundlagen, …, (pp. 163-181). 2015
Persistent link: https://www.econbiz.de/10011341668
Cover Image
Business models for renewable energy : determinants of financial performance and investment decisions
Loock, Moritz - 2010
Persistent link: https://www.econbiz.de/10008936723
Cover Image
Performance consequences of fit between financials and strategy descriptions in the renewable energy industry : a contingent view on the business model consistency heuristic
Oschlies, Melanie K.; Loock, Moritz - In: Die Unternehmung : Swiss journal of business research … 69 (2015) 3, pp. 302-321
Persistent link: https://www.econbiz.de/10011347120