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Ethical decisions and response mode compatibility : weighting of ehtical attributes in consideration sets formed by excluding versus including product alternatives

Irwin, Julie R.; Walker Reczek, Rebecca - In: Journal of marketing research : JMR 46 (2009) 2, pp. 234-246

Persistent link: https://www.econbiz.de/10003828027

That's not how I remember it : willfully ignorant memory for ethical product attribute information

Walker Reczek, Rebecca; Irwin, Julie Richt; Zane, Daniel M. - In: Journal of consumer research : JCR ; an … 45 (2018) 1, pp. 185-207

Persistent link: https://www.econbiz.de/10011883891

Do less ethical consumers denigrate more ethical consumers? : the effect of willful ignorance on judgments of others

Zane, Daniel M.; Irwin, Julie Richt; Walker Reczek, Rebecca - In: Journal of consumer psychology : JCP : the official … 26 (2016) 3, pp. 337-349

Persistent link: https://www.econbiz.de/10011531084

Do Less Ethical Consumers Denigrate More Ethical Consumers? The Effect of Willful Ignorance on Judgments of Others

Zane, Daniel; Irwin, Julie Richt; Walker Reczek, Rebecca - 2015

This research shows that consumers who willfully ignore ethical product attributes denigrate other, more ethical consumers who seek out and use this information in making purchase decisions. Across three studies, willfully ignorant consumers negatively judge ethical others they have never met...

Persistent link: https://www.econbiz.de/10014132364

Businesses beware : consumer immoral retaliation in response to perceived moral violations by companies

Loureiro, Yuliya Komarova; Haws, Kelly L.; Bearden, … - In: Journal of service research : JSR 21 (2018) 2, pp. 184-200

Persistent link: https://www.econbiz.de/10011855788

Can brands move in from the outside? : how moral identity enhances out-group brand attitudes

Choi, Woo Jin; Winterich, Karen Page - In: Journal of marketing 77 (2013) 2, pp. 96-111

Persistent link: https://www.econbiz.de/10009717167

Protect thyself : how affective self-protection increases self-interested, unethical behavior

Winterich, Karen Page; Mittal, Vikas; Morales, Andrea C. - In: Organizational behavior and human decision processes : … 125 (2014) 2, pp. 151-161

Persistent link: https://www.econbiz.de/10010485735

Disgusted or happy, it is not so bad : emotional mini-max in unethical judgments

Winterich, Karen Page; Morales, Andrea C.; Mittal, Vikas - In: Journal of business ethics : JOBE 130 (2015) 2, pp. 343-360

Persistent link: https://www.econbiz.de/10011337129

Special issue: marketplace morality

Campbell, Margaret C. (ed.); Winterich, Karen Page (ed.) - 2018

Persistent link: https://www.econbiz.de/10011858555

How political identity and charity positioning increase donations : insights from Moral Foundations Theory

Winterich, Karen Page; Zhang, Yinlong; Mittal, Vikas - In: International journal of research in marketing : IJRM ; … 29 (2012) 4, pp. 346-354

Persistent link: https://www.econbiz.de/10009684910