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The double-edged sword of ethical nudges : does inducing hypocrisy help or hinder the adoption of pro-environmental behaviors?
Gamma, Karoline; Mai, Robert; Loock, Moritz - In: Journal of business ethics : JBE 161 (2020) 2, pp. 351-373
Persistent link: https://www.econbiz.de/10012207528
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Meet the parents : a parents' perspective on product placement in children's films
Hudson, Simon; Hudson, David; Peloza, John - In: Journal of business ethics : JOBE 80 (2008) 2, pp. 289-304
Persistent link: https://www.econbiz.de/10003732252
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Can "real" men consume ethically? How ethical consumption leads to unintended observer inference
Shang, Jingzhi; Peloza, John - In: Journal of business ethics : JOBE 139 (2016) 1, pp. 129-145
Persistent link: https://www.econbiz.de/10011609453