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Dynamiques d'activation, de pa...
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Ethnic group
Consumer behaviour
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Cultural identity
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Kulturelle Identität
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Cross-cultural relations
10
Interkulturelle Beziehungen
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Kundenintegration
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Marketingmanagement
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Multicultural society
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Demangeot, Catherine
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Kipnis, Eva
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Pullig, Chris
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Broderick, Amanda J.
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Slater, Stephanie
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ECONIS (ZBW)
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Practising conviviality : social uses of ethnic cuisine in an Asian multicultural environment
Zafari, Katayoun
;
Allison, Gareth
;
Demangeot, Catherine
- In:
The journal of consumer marketing
32
(
2015
)
7
,
pp. 564-575
Persistent link: https://www.econbiz.de/10011482291
Saved in:
2
Consumer mobility and well-being among changing places and shifting ethnicities
Demangeot, Catherine
;
Bröckerhoff, Aurélie
;
Kipnis, Eva
; …
- In:
Marketing theory
15
(
2015
)
2
,
pp. 271-278
Persistent link: https://www.econbiz.de/10011494634
Saved in:
3
Marketer acculturation to diversity needs : the case of modest fashion across two multicultural contexts
Slater, Stephanie
;
Demangeot, Catherine
- In:
Journal of business research : JBR
134
(
2021
),
pp. 702-715
Persistent link: https://www.econbiz.de/10012643951
Saved in:
4
Consumer Multicultural Identity Affiliation : reassessing identity segmentation in multicultural markets
Kipnis, Eva
;
Demangeot, Catherine
;
Pullig, Chris
; …
- In:
Journal of business research : JBR
98
(
2019
),
pp. 126-141
Persistent link: https://www.econbiz.de/10012007222
Saved in:
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