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Consumer Value-Maximizing Sweepstakes & Contests : A Theoretical and Experimental Investigation

Kalra, Ajay; Shi, Mengze - 2003

Sweepstakes and contests are an extremely common promotional strategy used by firms. The sweepstakes and contests often differ significantly in the design of reward structure. For example, in 1999, Godiva Chocolates conducted a sweepstakes where one box of chocolates contained a diamond...

Persistent link: https://www.econbiz.de/10014116861

Experimental economics from the vantage-point of behavioural economics

Loewenstein, George - In: The economic journal : the journal of the Royal … 109 (1999), pp. F25-34

Persistent link: https://www.econbiz.de/10001706309

Experimental economics from the vantage-point of behavioural economics

Loewenstein, George - In: Exotic preferences : behavioral economics and human …, (pp. 107-120). 2008

Persistent link: https://www.econbiz.de/10003729553

A bias in the prediction of tastes

Loewenstein, George - In: The economic journal : the journal of the Royal … 105 (1995) 431, pp. 929-937

Persistent link: https://www.econbiz.de/10001184709

"Coherent arbitrariness" : stable demand curvey without stable preferences

Ariely, Dan; Loewenstein, George; Prelec, Dražen - In: The quarterly journal of economics 118 (2003) 1, pp. 73-105

Persistent link: https://www.econbiz.de/10001763055

Helping a victim or helping the victim : altruism and identifiability

Small, Deborah A.; Loewenstein, George - In: Journal of risk and uncertainty : JRU 26 (2003) 1, pp. 5-16

Persistent link: https://www.econbiz.de/10001763463

Mispredicting the endowment effect : underestimation of owner's selling prices by buyer's agents

Boven, Leaf Van; Loewenstein, George; Dunning, David - In: Journal of economic behavior & organization : JEBO 51 (2003) 3, pp. 351-365

Persistent link: https://www.econbiz.de/10001766039

A bias in the prediction of tastes

Loewenstein, George; Adler, Daniel - In: Choices, values, and frames, (pp. 726-734). 2002

Persistent link: https://www.econbiz.de/10001722479

When ignorance is bliss : information exchange and efficiency in bargaining

Loewenstein, George; Moore, Don A. - In: The journal of legal studies 33 (2004) 1, pp. 37-58

Persistent link: https://www.econbiz.de/10001998982

The dirt on coming clean : perverse effects of disclosing conflicts of interest

Cain, Daylian M.; Loewenstein, George; Moore, Don A. - In: The journal of legal studies 34 (2005) 1, pp. 1-25

Persistent link: https://www.econbiz.de/10003025630