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Gender vs. personality : the role of masculinity in explaining cognitive style
Plotkina, Daria
;
Hoffmann, Arvid O. I.
;
Roger, Patrick
; …
- In:
Journal of behavioral and experimental finance
44
(
2024
),
pp. 1-9
Persistent link: https://www.econbiz.de/10015162592
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Illusions of truth : experimental insights into human and algorithmic detections of fake online reviews
Plotkina, Daria
;
Munzel, Andreas
;
Pallud, Jessie
- In:
Journal of business research : JBR
109
(
2020
),
pp. 511-523
Persistent link: https://www.econbiz.de/10012238112
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Improving service brand personality with augmented reality marketing
Plotkina, Daria
;
Dinsmore, John
;
Racat, Margot
- In:
The journal of services marketing
36
(
2022
)
6
,
pp. 781-799
Persistent link: https://www.econbiz.de/10013407600
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