Multi-channel retailing is appealing as it offers an opportunity to reach more consumers, yet retailers need to take caution when determining the selling prices for the same product sold across different channels, especially when the market is filled with some consumers who exhibit inequity...

We study the value of short-lived and experiential-oriented pop-up stores, a popular type of omni-channel retail strategy, on both retailers that participate in pop-up store events and retailing platforms that host these retailers. We conducted a large-scale randomized field experiment with...

Dynamic pricing through price promotions has been widely employed by online retailers. We study how a promotion strategy -- offering customers a discount for products in their shopping cart -- affects customer behavior in the short and long term on a retailing platform. We conducted a randomized...