Makona, Athuman; Elias, Ruth; Makuya, Victoria; … - In: Cogent Business & Management 10 (2023) 2, pp. 1-22
In the restaurant industry, innovation ambidexterity entails the organization's ability to successfully manage and blend exploratory and exploitative innovation endeavors with the goal of improving restaurant processes, products, or services. The current study investigates the direct and...
