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~subject:"Führungskräfte"
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Twenty years of IMC : a study...
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Führungskräfte
Managers
41,803
Marketingmanagement
19,593
Brand management
19,288
Marketing management
18,997
Markenführung
18,874
Consumer behaviour
12,531
Konsumentenverhalten
12,487
Asiatisch-pazifischer Raum
8,677
Asia-Pacific region
8,578
Theorie
8,454
Theory
8,356
Markenartikel
8,165
Brand
8,120
Markenimage
7,864
Brand image
7,765
Corporate Governance
6,905
Corporate governance
6,860
Unternehmenserfolg
6,774
Firm performance
6,701
Führungsstil
6,346
Deutschland
6,305
Leadership style
6,249
Meinung
6,050
Marketing
5,891
USA
5,815
Opinion
5,747
Germany
5,717
United States
5,445
Relationship marketing
5,266
Beziehungsmarketing
5,256
Executive compensation
4,354
Managervergütung
4,344
Prinzipal-Agent-Theorie
4,026
Agency theory
4,015
Management
3,863
Führungskraft
3,719
Leadership
3,345
Strategisches Management
3,334
Social Web
3,301
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Undetermined
12,334
Free
10,848
CC license
614
Type of publication
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Article
25,680
Book / Working Paper
15,522
Journal
92
Other
3
Type of publication (narrower categories)
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Article in journal
21,632
Aufsatz in Zeitschrift
21,632
Graue Literatur
3,118
Non-commercial literature
3,118
Aufsatz im Buch
2,978
Book section
2,978
Working Paper
2,865
Arbeitspapier
2,645
Hochschulschrift
1,141
Thesis
864
Collection of articles of several authors
452
Sammelwerk
452
Aufsatzsammlung
270
Case study
249
Fallstudie
249
Bibliografie enthalten
227
Bibliography included
227
Ratgeber
186
Guidebook
153
Reprint
139
Interview
128
Konferenzschrift
113
Conference paper
110
Konferenzbeitrag
110
Collection of articles written by one author
105
Sammlung
105
Biografie
79
Conference proceedings
76
Biography
54
Amtsdruckschrift
52
Government document
52
Lehrbuch
49
Article
44
Textbook
41
Handbook
40
Handbuch
40
Bibliografie
28
Research Report
20
Systematic review
20
Übersichtsarbeit
20
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English
37,039
German
3,598
Undetermined
261
French
168
Russian
77
Swedish
38
Polish
29
Italian
24
Spanish
18
Dutch
15
Croatian
14
Hungarian
10
Danish
9
Portuguese
9
Bulgarian
6
Finnish
6
Norwegian
5
Ukrainian
4
Czech
3
Slovenian
3
Slovak
2
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2
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2
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1
Bosnian
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Author
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Larcker, David F.
78
Bebchuk, Lucian A.
74
Kets de Vries, Manfred F. R.
74
Pornsit Jiraporn
67
Edmans, Alex
66
Kaplan, Steven N.
57
Renneboog, Luc
56
Holst, Elke
50
Mendenhall, Mark E.
48
Jenter, Dirk
47
Weisbach, Michael S.
47
Kato, Takao
46
Gabaix, Xavier
44
Sadun, Raffaella
44
Yermack, David L.
44
Tayan, Brian
42
Conyon, Martin J.
41
Graham, John R.
40
Hasan, Iftekhar
40
Murphy, Kevin James
40
Osland, Joyce
39
Fried, Jesse M.
36
Prat, Andrea
36
Chen, Guoli
35
Frydman, Carola
35
Goergen, Marc
35
Gomez-Mejia, Luis R.
34
Bandiera, Oriana
33
Hall, Brian J.
33
Hambrick, Donald C.
33
Fahlenbrach, Rüdiger
32
Grinstein, Yaniv
32
Jiraporn, Pornsit
32
Malmendier, Ulrike
32
Reda, James
32
Hallock, Kevin F.
30
Milbourn, Todd
30
Oxelheim, Lars
30
Shi, Wei
30
Schwalbach, Joachim
29
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Institution
All
National Bureau of Economic Research
286
Springer Fachmedien Wiesbaden
85
International Monetary Fund
53
Edward Elgar Publishing
21
Harvard Graduate School of Business Administration
20
Haufe-Lexware GmbH & Co. KG
19
Conference Board
16
Akademie für Führungskräfte der Wirtschaft
15
OECD
15
Campus Verlag
11
American Management Association
9
National Industrial Conference Board
9
Springer-Verlag GmbH
9
Forschungsinstitut zur Zukunft der Arbeit
8
Redline Verlag
8
Rheinisch-Westfälische Technische Hochschule Aachen
8
Walter de Gruyter GmbH & Co. KG
8
Conference Board in Canada
7
Verlag Dr. Kovač
7
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
6
Gottfried Wilhelm Leibniz Universität Hannover
6
Verlag Franz Vahlen
6
Verlagsgruppe Handelsblatt
6
Ekonomiska forskningsinstitutet <Stockholm>
5
FinanzBuch Verlag
5
IGI Global
5
Internationale Arbeitsorganisation
5
Nomos Verlagsgesellschaft
5
Society for Advancement of Management
5
University of British Columbia / Finance Division
5
William Davidson Institute <Ann Arbor, Mich.>
5
epubli GmbH
5
kassel university press
5
Books on Demand GmbH <Norderstedt>
4
Charles A. Dice Center for Research in Financial Economics <Columbus, Ohio>
4
Deutsche Gesellschaft für Personalführung
4
Duncker & Humblot
4
European Parliament / Directorate-General for Internal Policies of the Union
4
Europäische Kommission / Referat Gleichstellung von Frauen und Männern
4
INSEAD
4
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Published in...
All
Journal of business ethics : JOBE
405
The journal of corporate finance : contracting, governance and organization
374
Journal of business research : JBR
341
NBER working paper series
284
The leadership quarterly : LQ ; an international journal of political, social and behavioral science
274
Finance research letters
271
Working paper / National Bureau of Economic Research, Inc.
252
Journal of financial economics
247
Strategic management journal
238
NBER Working Paper
216
Leadership & organization development journal
190
Harvard-Business-Manager : das Wissen der Besten
166
SpringerLink / Bücher
166
The international journal of human resource management
164
Pacific-Basin finance journal
158
Review of quantitative finance and accounting
158
The accounting review : a publication of the American Accounting Association
152
Academy of Management journal : AMJ
150
Journal of business ethics : JBE
147
Harvard business review : HBR
145
Journal of accounting & economics
138
International review of financial analysis
137
Advances in global leadership
133
Discussion paper series / IZA
130
Journal of banking & finance
130
The journal of management development
129
Management science : journal of the Institute for Operations Research and the Management Sciences
126
International review of economics & finance : IREF
122
The journal of finance : the journal of the American Finance Association
120
Business horizons
117
Discussion paper / Centre for Economic Policy Research
113
Leadership
113
Journal of management studies : JMS
111
Corporate governance : an international review
108
European management journal
106
The review of financial studies
105
International journal of hospitality management
101
Journal of financial and quantitative analysis : JFQA
101
Journal of business finance & accounting : JBFA
99
Journal of management
98
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Source
All
ECONIS (ZBW)
40,936
EconStor
299
OLC EcoSci
20
USB Cologne (EcoSocSci)
20
RePEc
17
BASE
3
Other ZBW resources
2
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1
Practitioner views of comparative advertising : how practices have changed in two decades
Beard, Fred K.
- In:
Journal of advertising research
53
(
2013
)
3
,
pp. 313-323
Persistent link: https://www.econbiz.de/10010199585
Saved in:
2
Hotel marketing strategies in turbulent times : path analysis of strategic decisions
Martin, Drew
;
Isozaki, Mark
- In:
Journal of business research : JBR
66
(
2013
)
9
,
pp. 1544-1549
Persistent link: https://www.econbiz.de/10009757031
Saved in:
3
University marketing directors' views on the components of a university brand
Ali-Choudhury, Rehnuma
;
Bennett, Roger
;
Savani, Sharmila
- In:
International review on public and nonprofit marketing …
6
(
2009
)
1
,
pp. 11-33
Persistent link: https://www.econbiz.de/10003861755
Saved in:
4
Impacts of chief marketing officer in product recalls
Liu, Angela Xia
;
Liu, Yong
;
Luo, Ting
;
Wang, Rui
-
2024
Persistent link: https://www.econbiz.de/10015125486
Saved in:
5
Branding's academic-practitioner gap :
managers
' views
Alpert, Frank
;
Brown, Mark
;
Ferrier, Elizabeth
; …
- In:
The journal of product & brand management
31
(
2022
)
2
,
pp. 218-237
Persistent link: https://www.econbiz.de/10013164312
Saved in:
6
Does equity-based compensation motivate executives to build strong brands?
Sardashti, Hanieh
;
Calantone, Roger J.
- In:
Journal of marketing management : JMM ; journal of the …
38
(
2022
)
13/14
,
pp. 1433-1460
Persistent link: https://www.econbiz.de/10013466536
Saved in:
7
Variety in decision making styles in New Zealand
Murphy, Brian
;
Meyer, Denny
-
2000
Persistent link: https://www.econbiz.de/10001530908
Saved in:
8
Managerial decision rules and the estimation of dynamic sales response models
Vanhonacker, Wilfried R.
-
1990
-
Rev
Persistent link: https://www.econbiz.de/10000786587
Saved in:
9
Managerial decision behaviour and the estimation of dynamic sales response models
Vanhonacker, Wilfried R.
-
1990
-
Rev
Persistent link: https://www.econbiz.de/10000791125
Saved in:
10
Managerial decision behaviour and the estimation of dynamic sales response models
Vanhonacker, Wilfried R.
-
1990
-
Rev
Persistent link: https://www.econbiz.de/10000816881
Saved in:
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