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Employment status, feminine role perception, and family purchasing decisions
Green, Robert T.; Cunningham, Isabella C. M. - In: Journal of business research : JBR 4 (1976) 4, pp. 313-324
Persistent link: https://www.econbiz.de/10002543431
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Family purchasing roles in two countries
Green, Robert T.; Cunningham, Isabella C. M. - 1981
Persistent link: https://www.econbiz.de/10000322570
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Purchasing roles in the U.S. family, 1955 and 1973
Cunningham, Isabella C. M.; Green, Robert T. - In: Journal of marketing 38 (1974) 4, pp. 61-64
Persistent link: https://www.econbiz.de/10002044497