A proactive segmentation model is offered to explain the dynamics and progress of services provided and markets serviced within family-owned businesses. A product system analysis of six product industries is discussed, highlighting the product-oriented approach. In the market-oriented approach,...

This book analyzes the segment of banking servicesthat focus on families and family-owned businesses, within the private banking business, by examining synergies among the various financial integrated activities and by offering ideas on how to develop new business opportunities. (JSD) Table of...