Purpose – The purpose of this paper is to investigate how luxury Italian fashion companies manage the replenishment process, and how they leverage supply chain (SC) to be able to match supply and demand of fashion products. Design/methodology/approach – Literature review was the first step...

Purpose – The purpose of this paper is to assess the use of alignment practices between manufacturers and retailers; it focuses on the Italian fashion industry. Design/methodology/approach – A qualitative approach is adopted (case studies of fashion retailers in Italy), involving both...