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What we can learn from five naturalistic field experiments that failed to shift commuter behavior

Kristal, Ariella; Whillans, Ashley V. - 2019

Persistent link: https://www.econbiz.de/10012065002

Alleviating time poverty among the working poor : a pre-registered longitudinal field experiment

West, Colin; Whillans, Ashley V. - 2018

Persistent link: https://www.econbiz.de/10012019862

Does "liking" lead to loving? : the impact of joining a brand’s social network on marketing outcomes

John, Leslie K.; Emrich, Oliver; Gupta, Sunil; Norton, … - In: Journal of marketing research : JMR 54 (2017) 1, pp. 144-155

Persistent link: https://www.econbiz.de/10011653503

Lifting the veil : the benefits of cost transparency

Mohan, Bhavya; Buell, Ryan W.; John, Leslie K. - In: Marketing science 39 (2020) 6, pp. 1105-1121

Persistent link: https://www.econbiz.de/10012405738

A mega-study of text-based nudges encouraging patients to get vaccinated at an upcoming doctor's appointment

Milkman, Katherine L.; Patel, Mitesh S.; Gandhi, Linnea; … - 2021

Many Americans fail to get life-saving vaccines each year, and the availability of a vaccine for COVID-19 makes the challenge of encouraging vaccination more urgent than ever. We present a large field experiment (N=47,306) testing 19 nudges delivered to patients via text message and designed to...

Persistent link: https://www.econbiz.de/10012593676

The limits of inconspicuous incentives

John, Leslie K.; Blunden, Hayley; Milkman, Katherine L.; … - In: Organizational behavior and human decision processes : … 172 (2022), pp. 1-16

Persistent link: https://www.econbiz.de/10013417331