Reputation systems are typically used in markets with asymmetric information, but they can cause the cold-start problem for young sellers who lack historical sales. Exploiting a field experiment on a large e-commerce marketplace, we show that in the presence of a reputation-based quality...

How can we make global trade inclusive for smaller sellers and firms? I show that an e-commerce platform could increase on-site exports from small sellers through integrating existing logistics services. Export increase comes exclusively along the extensive margin, i.e., from new sellers or new...