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The purpose of this case study is to provide an in-depth look into cooperation and dissension in franchise network, with a particular focus on Yoplait Companies and how they enter into cooperative arrangements such as franchise systems, network partnerships and constellations of firms to gain a...

The paper examines relationships and linkages between the conventional supply chain actors (wholesalers and retailers) and local food producers based on a study conducted in Southeast Michigan. A case study approach was employed to examine chain actors’ operations and to explore their roles,...