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~subject:"Finnland"
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Finnland
Relationship marketing
40
Services marketing
39
Dienstleistungsmarketing
31
Beziehungsmarketing
30
Marketing theory
27
Marketing
26
Consumer behaviour
21
Konsumentenverhalten
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19
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19
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19
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18
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17
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16
Lieferantenmanagement
16
Supplier relationship management
16
Dienstleistungsgewerbe
15
Absatz
14
Service-dominant logic
13
Customer integration
12
Dienstleistungssektor
12
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12
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12
Service logic
11
Customer value
10
Kundenwert
10
Services
10
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9
Luxusgüter
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Service industry
8
Service management
8
Service quality
8
Management
7
Dienstleistungsmanagement
6
Dienstleistungsqualität
6
Finland
6
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6
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6
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Grönroos, Christian
5
Kauppinen-Räisänen, Hannele
3
Abeeku Bamfo, Bylon
1
Degenhardt, Thomas
1
Gummerus, Johanna
1
Owusu, Richard
1
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Ekonomiska Samfundets tidskrift
1
Handbook of relationship marketing
1
International journal of pharmaceutical and healthcare marketing : IJPHM
1
Management research review
1
Meddelanden från Svenska Handelshögskolan
1
Meddelanden från Svenska handelshögskolan
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Nordisk försäkringstidskrift : NFT
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ECONIS (ZBW)
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1
Interpretation of services marketing concepts
Kauppinen-Räisänen, Hannele
(
contributor
); …
-
2007
Persistent link: https://www.econbiz.de/10003538913
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2
The impact of extrinsic and package design attributes on preferences for non-prescription drugs
Kauppinen-Räisänen, Hannele
- In:
Management research review
33
(
2010
)
2
,
pp. 161-173
Persistent link: https://www.econbiz.de/10003941365
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3
Brand salience of OTC pharmaceuticals through package appearance
Kauppinen-Räisänen, Hannele
;
Owusu, Richard
;
Abeeku …
- In:
International journal of pharmaceutical and healthcare …
6
(
2012
)
3
,
pp. 230-249
Persistent link: https://www.econbiz.de/10009630754
Saved in:
4
Relationship marketing : the Nordic school perspective
Grönroos, Christian
- In:
Handbook of relationship marketing
,
(pp. 95-117)
.
2000
Persistent link: https://www.econbiz.de/10001559307
Saved in:
5
Strategier för finländska entreprenadföretags marknadsföring på den svenska marknaden
Grönroos, Christian
-
1979
Persistent link: https://www.econbiz.de/10000532524
Saved in:
6
Ett tjänsteföretags interaktiva marknadsföring
Grönroos, Christian
- In:
Nordisk försäkringstidskrift : NFT
59
(
1979
)
4
,
pp. 272-276
Persistent link: https://www.econbiz.de/10002547282
Saved in:
7
Blir företag mera marknadsorienterade i tider av recession?
Degenhardt, Thomas
;
Grönroos, Christian
- In:
Ekonomiska Samfundets tidskrift
63
(
2010
)
3
,
pp. 155-174
Persistent link: https://www.econbiz.de/10008856602
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