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Purpose: The purpose of this exploratory study is to examine whether performance of microenterprises located in a microenterprise zone (MEZO) in China is positively related to key management practices, entrepreneurial orientation, marketing capability, and technology capability. The paper aims...
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Drawing from resource-based theory, we argue that family firm franchisors behave and perform differently compared to non-family firm franchisors. Our theorizing suggests that compared to a non-family firm franchisor, a family firm franchisor cultivates stronger relationships with franchisees and...
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Cover -- Contents -- Preface -- Chapter 1: Introduction -- Chapter 2: Research Overview and Context -- Chapter 3: African American Entrepreneur Interviews -- Chapter 4: Analysis of the Findings -- Chapter 5: Conclusion and Discussion -- About the Authors -- Index -- Adpage -- Backcover
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