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Chief marketing officer pay : the revenue growth consequences of employing internal and external benchmarks
Feng, Hui; Whitler, Kimberly A.; Wiles, Michael A. - In: Journal of the Academy of Marketing Science 53 (2025) 1, pp. 255-278
Persistent link: https://www.econbiz.de/10015193005
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Marketing department power and firm performance
Feng, Hui; Morgan, Neil A.; Rego, Lopo L. - In: Journal of marketing 79 (2015) 5, pp. 1-20
Persistent link: https://www.econbiz.de/10011372426
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Firm capabilities and growth : the moderating role of market conditions
Feng, Hui; Morgan, Neil A.; Rego, Lopo L. - In: Journal of the Academy of Marketing Science 45 (2017) 1, pp. 76-92
Persistent link: https://www.econbiz.de/10011637154
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Marketing capabilities in international marketing
Morgan, Neil A.; Feng, Hui; Whitler, Kimberly A. - In: Journal of international marketing 26 (2018) 1, pp. 61-95
Persistent link: https://www.econbiz.de/10011848804