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Market orientation, NPD performance, and organizational performance in small firms
Ledwith, Ann; O'Dwyer, Michele - In: The journal of product innovation management : an … 26 (2009) 6, pp. 652-661
Persistent link: https://www.econbiz.de/10003894684
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Perceptions of product advantage, NPD and organisational performance
Healy, Brian; Ledwith, Ann; O'Dwyer, Michele - In: Journal of small business and enterprise development 21 (2014) 1, pp. 49-68
Persistent link: https://www.econbiz.de/10010344901
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Size matters : market orientation and NPD in small and large firms
O'Dwyer, Michele; Ledwith, Ann - In: International journal of product development : IJPD 12 (2010) 2, pp. 107-125
Persistent link: https://www.econbiz.de/10008697451