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~subject:"Firm performance"
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Firm performance
Strategic management
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Strategisches Management
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USA
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United States
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Multinationales Unternehmen
6
Transnational corporation
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Außenwirtschaftsförderung
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Betriebliches Umfeld
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Interkulturelles Management
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International market entry
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Internationaler Markteintritt
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KMU
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Key-Account-Management
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SME
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Social marketing
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Theory
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Absatzmethode
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Brand equity
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Buyer power
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Consumer behaviour
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Direct marketing
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Direktmarketing
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Familie
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Brouthers, Lance Eliot
2
Wilkinson, Timothy J.
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Brouthers, Keith D.
1
MacCray, John P.
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Mukhopadhyay, Somnath
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Journal of world business : JWB
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Staying of top : crucial issues for international business in the 21st century
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ECONIS (ZBW)
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The development and future potential of the maquiladoras
MacCray, John P.
;
Brouthers, Lance Eliot
;
Wilkinson, …
-
2011
Persistent link: https://www.econbiz.de/10009232268
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International market selection and subsidiary performance: a neural network approach
Brouthers, Lance Eliot
;
Mukhopadhyay, Somnath
; …
- In:
Journal of world business : JWB
44
(
2009
)
3
,
pp. 262-273
Persistent link: https://www.econbiz.de/10003865742
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