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Culture and age as moderators in the corporate reputation and loyalty relationship
Bartikowski, Boris; Walsh, Gianfranco; Beatty, Sharon E. - In: Journal of business research : JBR 64 (2011) 9, pp. 966-972
Persistent link: https://www.econbiz.de/10009241411
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Customer-based corporate reputation : introducing a new segmentation criterion
Walsh, Gianfranco; Beatty, Sharon E.; Holloway, Betsy Bugg - In: Reputation Management, (pp. 151-161). 2011
Persistent link: https://www.econbiz.de/10009271984
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Social store identity and adolescent females' store attitudes and behaviors
Beatty, Sharon E.; Givan, Alexa M.; Franke, George R.; … - In: Journal of marketing theory and practice 23 (2015) 1, pp. 38-56
Persistent link: https://www.econbiz.de/10010484122
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Customer-based corporate reputation of a service firm: scale development and validation
Walsh, Gianfranco; Beatty, Sharon E. - In: Journal of the Academy of Marketing Science 35 (2007) 1, pp. 127-143
Persistent link: https://www.econbiz.de/10003485160
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Examining the antecedents and consequences of corporate reputation : a customer perspective
Walsh, Gianfranco; Mitchell, Vincent-Wayne; Jackson, Paul R. - In: British journal of management : BJM 20 (2009) 2, pp. 187-203
Persistent link: https://www.econbiz.de/10003856003
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The customer-based corporate reputation scale : replication and short form
Walsh, Gianfranco; Beatty, Sharon E.; Shiu, Edward M. K. - In: Journal of business research : JBR 62 (2009) 10, pp. 924-930
Persistent link: https://www.econbiz.de/10003887547
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Measuring client-based corporate reputation in B2B professional services : scale development and validation
Walsh, Gianfranco; Beatty, Sharon E.; Holloway, Betsy Bugg - In: The journal of services marketing 29 (2015) 3, pp. 173-187
Persistent link: https://www.econbiz.de/10011309002