This paper reports on a study examining the ranking of selected attributes of fresh pork by Asian-origin consumers in San Francisco, California. Freshness is ranked as the most important attribute, followed by the attributes of the color of meat, lowness in fat, and the whiteness of fat. The...

In this study we found that Japanese consumers value the conventional health claim “low in saturated fat†more than the relatively newer claims, such as “high in oleic acid.†In addition, consumers do not prefer oil with genetically modified ingredients or oil that is not...

In combination with the emergence of genetically modified (GM) food, there has been an urgent call for GM labeling to provide relevant information disclosure. Using data collected in Beijing, China, this study attempts to address the issue of whether different types of information may have...

This study examines the competitiveness of four Canadian agricultural industries (eggs, milk, chicken and turkey) using a general equilibrium farm to retail pricing model developed by Wohlgenant (1989). The model generates retail and farm pricing equations that are estimated using maximum...

Fish is a low-fat protein source high in omega-3 fatty acids, but in 2004 consumers also heard that farmed salmon had high levels of polychlorinated biphenyl (PCBs). This research evaluated how Canadian consumers and processors reacted to the conflicting health messages. Demand estimates and...

Existing empirical evidence suggests that farm animal welfare may not be a top-of-mind issue for many consumers in North America. Nevertheless, there is pressure from animal welfare groups on food retailers and processors to implement more stringent requirements for their suppliers. Is the...

There is currently no published research on how food taxes may affect consumer behaviour when the imposition of the tax itself may be considered a source of consumer information. The work undertaken here seeks to address this gap in the literature by using experimental methods to enhance...

Latest data on the diet of Canadians from the Canadian Community Health Survey reveals that the diet quality of Canadians needs improvement. Within this paper predictors of diet quality in Canada are identified based on two cross-sectional data sets from the Canadian Food Expenditure Survey. To...

This study investigates consumer attitudes toward functional foods in the context of CLA-enhanced beef products. The objectives of this study were to identify the following issues: 1) consumer awareness and attitudes towards nutrition, functional foods, and other emerging factors; 2) consumers´...

In light of recent food safety crises and international trade concerns associated with food or animal associated diseases, traceability has once again become important in the minds of public policymakers, business decision makers, consumers and special interest groups. This study reviews studies...