A survey focusing on factors related to consumption of fish and seafood, including catfish, and targeted at college-aged students was developed and administered in conjunction with Auburn University's Earth Day dining promotion. Six hundred forty completed surveys were obtained over two days in...

In this paper we compare results from an in-store field experiment and a mail survey choice experiment (CE) to investigate CE’s capacity in predicting grocery store market share. For the comparison, we used three seafood products: freshwater prawns, marine shrimp, and lobster. CE...