Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Food retailing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Rethinking brand architecture...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Food retailing
Brand management
22
Markenführung
22
Consumer behaviour
15
Konsumentenverhalten
15
Markenpolitik
12
Brand
8
Brand image
8
Markenartikel
8
Markenimage
8
International marketing
7
Internationales Marketing
7
Theorie
7
Theory
7
Deutschland
5
Handelsmarke
5
Market research
5
Marketing
5
Marktforschung
5
Store brand
5
Österreich
5
Advertising
4
Austria
4
Brand architecture
4
Germany
4
Werbeforschung
4
Werbung
4
Economics
3
Markenarchitektur
3
Advertising effects
2
Aufsatzsammlung
2
Blockchain
2
China
2
Conjoint analysis
2
Conjoint-Analyse
2
Designation of origin
2
E-commerce
2
Electronic Commerce
2
Estimation
2
Herkunftsbezeichnung
2
more ...
less ...
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Aufsatz im Buch
2
Book section
2
Language
All
German
2
Author
All
Schweiger, Günter
2
Strebinger, Andreas
2
Published in...
All
Handelsforschung
1
Marktstrategische Veränderungen in der Hersteller-Handels-Dyade
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Nachhaltige Markenstrategien für Unternehmen des Lebensmitteleinzelhandels
Schweiger, Günter
;
Strebinger, Andreas
- In:
Handelsforschung
17
(
2003
),
pp. 85-105
Persistent link: https://www.econbiz.de/10001728865
Saved in:
2
Mehr, weniger oder die Richtigen? : Zur Eigenmarkenstrategie des Lebensmitteleinzelhandels
Strebinger, Andreas
;
Schweiger, Günter
- In:
Marktstrategische Veränderungen in der …
,
(pp. 69-83)
.
2003
Persistent link: https://www.econbiz.de/10001793541
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
