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This article aims to identify antecedents of food waste among lower-middle class families – a paradox, given the financial constraints this population faces. The importance of this research is evident in escalating environmental pressures for better use of our planet's scarce resources. Given...
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Background: Past research has shown that promotional messages such as food advertising influence food consumption. However, what has gone largely unexplored is the effect of exercise advertising on food intake. This study experimentally tested the effects of exposure to exercise commercials on...
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Objective: Each day, tens of millions of restaurant goers, conference attendees, college students, military personnel, and school children serve themselves at buffets – many being all-you-can-eat buffets. Knowing how the food order at a buffet triggers what a person selects could be useful in...
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Fasting is a common phenomenon and can either be intended or unintended [1]. It can be self-imposed in the case of extreme dieting, religious fasts, and chaotic work schedules [2-3]. It can be medically-imposed in the case of fasting before blood draws or surgery [4]. In extreme cases, it can be...
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Across two studies, we demonstrate that depictions of food with implied motion enhance food appeal. This effect is mediated by perceived food freshness. We argue that this effect is due to an overextension of a primitive association between motion and freshness. Implications for promoting...
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Many eating studies in psychology, consumer behavior, and marketing journals are dismissed because they focus on how much one serves and not how much is eaten. We develop a means of estimating the percentage of self-served food that is consumed under various conditions. An aggregate analysis was...
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