Since the 1970s, there have been many changes to the ways in which Japanese firms have conducted business. The editors of this volume examine the strategies of Japanese subsidiaries in the new global economy and present, in four parts, a comprehensive picture of the nature of Japanese...

Transaction cost theory posits that culture plays a limited role in the choice between JV and WOS. In contrast, research suggests that firms' preferred level of ownership in their foreign subsidiaries is influenced primarily by cultural traits. This study provides additional evidence in this...