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~subject:"Franchising"
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Franchising
Marketingtheorie
60
Marketing theory
59
Marketing
25
Marketing management
21
Marketingmanagement
21
Theorie
18
Theory
18
Competitive advantage
11
Resource-based view
11
Ressourcenorientierter Ansatz
11
Theory of competition
11
Wettbewerbstheorie
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Wettbewerbsvorteil
11
Marketing strategy
10
Marktforschung
10
Market research
9
Vereinigte Staaten
9
resource-advantage theory
9
Absatz Franchising
8
Ethics
7
Ethik
7
Relationship marketing
7
Business ethics
6
Distribution channel
6
Economic growth
6
History of economic thought
6
Scientific method
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Unternehmensethik
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Vertriebsweg
6
Wissenschaftliche Methode
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Ökonomische Ideengeschichte
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Absatztheorie
5
Bibliometrics
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Bibliometrie
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Corporate Social Responsibility
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Corporate social responsibility
5
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USA
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Wissenschaftstheorie
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English
5
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Hunt, Shelby D.
5
Nevin, John R.
2
Blois, Keith J.
1
Brown, James R.
1
Hopkinson, Gilian C.
1
Sheth, Jagdish N.
1
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Franchising : an international perspective
2
Journal of marketing management : MM
1
Legends in marketing
1
Relational and functional integration
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ECONIS (ZBW)
5
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1
Franchising: promises, problems, prospects
Hunt, Shelby D.
- In:
Franchising : an international perspective
,
(pp. 127-140)
.
2002
Persistent link: https://www.econbiz.de/10001733436
Saved in:
2
The bases of power approach to channel relationships : has marketing’s scholarship been misguided?
Hunt, Shelby D.
- In:
Journal of marketing management : MM
31
(
2015
)
7/8
,
pp. 747-764
Persistent link: https://www.econbiz.de/10011309059
Saved in:
3
Power in a channel of distribution: sources and consequences
Hunt, Shelby D.
;
Nevin, John R.
- In:
Franchising : an international perspective
,
(pp. 103-120)
.
2002
Persistent link: https://www.econbiz.de/10001733431
Saved in:
4
Channels of distribution
Hunt, Shelby D.
-
2011
Persistent link: https://www.econbiz.de/10008937587
Saved in:
5
Power in a channel of distribution : sources and consequences
Hunt, Shelby D.
;
Nevin, John R.
-
2008
Persistent link: https://www.econbiz.de/10003727055
Saved in:
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