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A Western franchise in Shanghai, China : a late entrant's success

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Persistent link: https://www.econbiz.de/10013492874

Female franchisees : a lost opportunity for franchising sector growth?

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What to expect after the honeymoon : evolutionary psychology of part-time franchising

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The effects of e-commerce on franchising : practical implications and models

Kremez, Zhanna; Frazer, Lorelle; Thaichon, Park - In: Australasian marketing journal 27 (2019) 3, pp. 158-168

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Creating effective franchising relationships : challenges of managing mature franchisees

Frazer, Lorelle; Merrilees, Bill; Nathan, Greg; … - In: Entrepreneurship and organizational change : managing …, (pp. 135-148). 2020

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Encouraging Indigenous self-employment in franchising

Weaven, Scott; Frazer, Lorelle; Brimble, Mark; Bodle, Kerry - In: Subsistence entrepreneurship : the interplay of …, (pp. 69-87). 2019

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Stay ahead of a game or stay still : the impact of learning and development on business performance

Timms, Janette; Frazer, Lorelle; Weaven, Scott; … - In: Subsistence entrepreneurship : the interplay of …, (pp. 215-237). 2019

Persistent link: https://www.econbiz.de/10012025055

Relationship marketing in franchising and retailing

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Collaboration, communication, support, and relationships in the context of e-commerce within the franchising sector

Kremez, Zhanna; Frazer, Lorelle; Quach, Sara; Thaichon, Park - In: Journal of strategic marketing 30 (2022) 2, pp. 137-159

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Chapter 7 Franchise Risk Ecology: A Risk Ecology for Analyzing, Mitigating, and Pricing Franchisee-contracted Risks

Roussety, Maurice; Frazer, Lorelle; Weaven, Scott; … - In: Entrepreneurial opportunities : economics and …, (pp. 117-131). 2020

Franchising manifests a bundle of risks created by the delegation of functions as both franchisor and franchisee exploit their respective comparative advantage. The galvanization of this advantage is governed by the franchise agreement and optimized by the effectiveness of the governance...

Persistent link: https://www.econbiz.de/10015089314