Talwar, Manish; Corazza, Laura; Bodhi, Rahul; Malibari, … - In: International Journal of Emerging Markets 19 (2023) 11, pp. 4327-4342
Purpose Despite the efforts of governments and firms, consumer resistance toward digital innovations in the retail finance space continues to manifest rather visibly. Yet, the causes of consumer resistance toward innovations such as online procurement of financial products continue to remain...
