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Fundraising
Salespeople
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Johnson, Jennifer Wiggins
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Peck, Joann
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Alexiou, Kostas
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International journal of arts management
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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Journal of marketing for higher education
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Nonprofit and voluntary sector quarterly : journal of the Association for Research on Nonprofit Organizations and Voluntary Action
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ECONIS (ZBW)
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1
Can purchase behavior predict relationship perceptions and willingness to donate?
Johnson, Jennifer Wiggins
;
Peck, Joann
;
Schweidel, David A.
- In:
Psychology & marketing
31
(
2014
)
8
,
pp. 647-659
Persistent link: https://www.econbiz.de/10010399720
Saved in:
2
Crowdfunding acts as a funding substitute and a legitimating signal for nonprofit performing arts organizations
Alexiou, Kostas
;
Johnson, Jennifer Wiggins
;
Preece, …
- In:
Nonprofit and voluntary sector quarterly : journal of …
49
(
2020
)
4
,
pp. 827-848
Persistent link: https://www.econbiz.de/10012268185
Saved in:
3
Do specialized MBA programs cultivate alumni relationships and donations?
Wiggins Johnson, Jennifer
;
Thomas, Veronica
;
Peck, Joann
- In:
Journal of marketing for higher education
20
(
2010
)
1
,
pp. 119-134
Persistent link: https://www.econbiz.de/10008653905
Saved in:
4
Communal and exchange relationship perceptions as seperate constructs and their role in motivations to donate
Wiggins Johnson, Jennifer
;
Grimm, Pamela E.
- In:
Journal of consumer psychology : JCP : the official …
20
(
2010
)
3
,
pp. 282-294
Persistent link: https://www.econbiz.de/10008658297
Saved in:
5
The influence of messages and benefits on donors' attributed motivations : findings of a study with 14 American performing arts presenters
Johnson, Jennifer Wiggins
;
Ellis, Bret
- In:
International journal of arts management
13
(
2010/11
)
2
,
pp. 4-15
Persistent link: https://www.econbiz.de/10008856934
Saved in:
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